In the last two years, more than a dozen Virtual Reality tools have emerged, offering artists a wide range of mediums to express their creativity. These VR platforms have allowed every type of artist to showcase their talents in the Metaverse. This article delves into an exploration and comparison of VR, 2D painting software applications, comparing their capabilities against traditional oil and acrylic painting techniques. If you are an artist considering investing in a headset for your artistic endeavors or simply choosing an app, this article will provide a comprehensive side-by-side comparison of these programs with their real-life counterparts.
As momentum grows around global climate goals, a number of arts organizations are taking a larger look at their environmental impacts and incorporating sustainability into their values and strategies. To simplify this process, a variety of industry-specific tools are available to estimate CO2e emissions in arts and culture. Julie’s Bicycle, Gallery Climate Coalition, and ENERGY STAR Portfolio Manager emerged as widely used emissions calculators, because of their ease of use, established network to share and compare results, and in some cases, adoption by funders or regulatory bodies.
Getty Images has become the newest company to join the AI Image Generator bandwagon, creating their own that is trained using NVIDIA's Picasso. NVIDIA is a machine learning model that was created with the intention of using solely images that are property of Getty Images, which makes this Image Generator unique from the rest. This review compares the other competitors for generative AI with Getty’s new tool.
Platforms like Synthesia and D-ID allow users to create AI-driven videos. These new apps are reshaping video creation, giving users unprecedented tools to create content. This article highlights the unique features and comparisons between Synthesia and D-ID, providing insights into their functionality, user experience, output quality, and cost impact.
Traditionally, games’ non-player characters (NPCs) were essentially scripted entities characterized by predetermined actions and restricted interaction capabilities. Nevertheless, the evolution of artificial intelligence (AI) technology has injected vitality into these characters, rendering them significantly more dynamic and convincing in their behavior.
As more and more people rely on streaming services and more arts organizations are creating streaming offerings, it is increasingly important to consider user experience beyond a television or larger screen interface. The concept of non-cable TV streaming is now being implemented by almost every traditional network in addition to other streaming-only companies. Clearly, there is a demand and a value to distributing content for the producer as well as the consumer.
The Global NGO Technology Report is a collaborative project of the Public Interest Registry and Nonprofit Tech for Good that examines the annual changes in how non-governmental organizations (NGOs) are using technology. The findings here are not just relevant to NGOs around the world, but to arts and cultural institutions as well.
Collecting and interpreting data is essential for any successful online platform, whether it is an arts organization’s web site or a gallery’s sales point. Google analytics is a tool many organizations use to track their success and manage data analytics. Yet, according to a 2015 survey by Capacity International, 90% of arts organizations indicated that they are not using Google Analytics to its full potential. There are several tools, such as Google Tag Manager, that can further increase the potential for Google Analytics to track performance metrics.
Does your arts organization have a long list of email subscribers, yet a much smaller number of social media followers? Are your social media followers just a small sample of your audiences? Even if your organization has the same number of email subscribers as social media followers, do you know if they are the exact same group of people? While social media marketing is increasingly being valued by arts organizations as a more interactive approach than traditional marketing,
As I’m sure you’ve noticed, the advent of digital technologies have radically changed our world. Lately it seems like the process of art collecting finally caught up - Amazon sells original art and services like Gertrude and Art.sy digitize traditional collecting. Perhaps the most innovative and clever of these services is ARTtwo50 - I played with their app over the weekend.
Constant Contact has just released its Event Marketing service, and the service meets a lot of the needs that an organization might have when gathering information about prospective attendees. The greatest strength of this new service is its use as data tracking tool. It has integrated a number of elements to allow the event's creator to gather information about and evaluate the experiences of registrants and participants. Standout features include:
Customizing registrants' required information, so the user can decide if he wants to know registrants' companies, websites, phone numbers, etc., including customizable question--for example, "Last show you attended at our theater."
Live tracking of invitee responses.
Event reporting that gives a rundown of who received an email, who has registered, and registrants' details.
Exportable Event Reports, so that information about registrants can be integrated into spreadsheets or analyzed later as a downloadable CSV file.
Survey generator to develop a survey to send to participants to get feedback on their experience, or perhaps before the event (to figure out the number of vegetarians to carnivores, for example).
It also contains some great accessibility features for both the registrant and coordinator.
A dedicated event page hosted on Constant Contact that is linked to from the invitation email, and has a URL that can be embedded on organization's website, sent in additional emails, included on social media profiles.
Ability to pay registration fees from event website through Paypal. Additional payment instructions can also be included, for example, paying by check or at the door.
Customizable, auto-sent registrant confirmation email, including "opt-out" of future event-related communication feature.
The event coordinator can choose a date or respondent number at which to automatically close registration, which Constant Contact monitors.
Ability to modify event details after posting.
Ability to export event details into your calendar.
Great suggestions for content, offering guidelines to word successful invitations and offer relevant event information.
There are, however, two minor gripes that I had with the Event Marketing tool that I wish to note. The first of these is that the Constant Contact invitations are, in structure and design, very similar to the regular Constant Contact emails. I think that this could be a drawback for someone who is skimming through an inbox: they may not realize this is actually an invitation.
The second drawback is the sheer number of steps it takes to create an event invitation and email.
The first screen prompts you to enter the critical event information (date and time/host/location/payment information/etc.) and to title the event. These values are then transferred to the invitation email and the event page.
Here I think Constant Contact should have added another screen that requires the user to fill in information that can be transferred to both the invitation and the website. Instead, the next screen the event coordinator sees is as follows:
constant contact navigation screen
Though a user can choose any of the steps, the screen encourages the user to create an email, then to decide what information registrants would need to supply, and finally to create a webpage for the event. While it's ok as it stands, I think that Constant Contact could have streamlined the process.
In its current incarnation, the email template is unexciting, similar to the standard Constant Contact newsletter template. A person can move a few boxes around, insert some images somewhat awkwardly into the designated spaces, and change the color of fonts and boxes (there aren't any nifty templates that integrate images). The text in each box (other than event location, date) much be individually edited on the screen.
cc invitation prompt
The (not pictured) final effect isn't particularly earth-shattering. I think that Constant Contact would have been wiser to have the event coordinator next see a screen with input boxes like the basic "Event Date/Time/Etc." box, but including the prompts that it currently has on the Invitation and Page creation screens:
cc site prompt
Rather than edit information directly in the template, as the user does now, he could fill in information about the event and interesting details (see the suggestions that Constant Contact offers), in addition to adding images that he might want to integrate into his theme. He would then be directed to the event page design screen above, where he could edit the appearance of the event page. Instead of prompts, however, he would see his own user-generated text and images pulled from the previous page. Likewise he would see components of his text and images pulled into the invitation template page--perhaps with some elements repeated on both, and some specific to the invitation or the page.
At this point the user could decide on a theme or template, which would be applied to both this page and the email template. In this way two major steps would have been streamlined, the look and feel of each element, as well as information provided, would be more unified. The user could then make modifications or adjustments (moving boxes, removing images, altering wording) on the above screens, rather than entering data from scratch.
Overall, Constant Contact has created a tool that is very attuned to the needs of organizations who have events to build interest, show support, and raise funds. It enables organizations to keep track of respondents and gather information about them for further communication. It also integrates tools to measure the attendees' perceived success of an event.
Constant Contact does require that the user run Internet Explorer 7.0 or Firefox. Constant Contact starts at $15/month and the site includes video tutorials, and a subscription includes live coaching and phone support.
