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Seven Data Visualization Programs for Arts Nonprofits
Data visualization (often referred to as “dataviz” for short) is one of the most powerful tools for businesses today. For nonprofit and for-profit organizations alike, digital storytelling is a skill in high demand. For the arts, effective visualization highlighting key issues or successes can make a powerful case for arts and cultural funding, advocacy, and policy. This article reviews 7 accessible dataviz applications.
A Picture is Worth 1,000 Numbers: Tableau or Not Tableau
Data, data all around. All this data, and what to do with it? Arts nonprofits around the country are working diligently to leverage attendance figures, donation reports, CRM systems, and social media analytics to make the most of their data. Reports are downloaded, numbers are crunched, and well-formatted excel sheets are made to identify trends and communicate organizational goals. When it comes to sharing this information with internal stakeholders, however, a picture really is worth 1,000 words (or in this case, numbers). Tableau is a business intelligence (BI) software that turns those facts and figures into accessible visual graphics, and is worth considering for your organization’s data-crunching needs.
Tableau: The High Cost/ High Reward of Data Vizualization
With more than 23,000 customer accounts, Tableau has established itself as a powerhouse of data visualization experts. Clients include aerospace companies such as SpaceX, healthcare institutes like John Hopkins Hospital, and even financial sector customers such as Goldman Sachs. But what does Tableau- a rather expensive budget line item- do for its non-profit customers like the Red Cross? What does data visualization even mean for non-profit groups, let alone arts organizations?